9.13.2007

Wal-Mart Knows What You Had For Breakfast

What Wal-Mart Knows About You

By mining their vast stores of consumer generated data, Wal-Mart can tell you what you had for breakfast, what movies you like to watch, what your junkfood favorites are and how big your ass has gotten since high school.

Well, not you specifically but they can tell what the averages are across the country. According to the article 208 million Americans shopped at Wal-Mart last year and some 138 million shop there each week.

Don't believe me?
The average female shopper at Wal-Mart is a size 14 who wears a size 8½ shoe. The average man's shoe size is a 10½.

Sadly, though, we may be more health conscious. We're also a nation that's getting fatter, faster.

Thirty percent of boys and girls age 9 to 12 are shopping in the men's and women's departments, according to Wal-Mart.

And back-to-school time means that the sale of acne products skyrocket.
And yes, I am well aware that all retailers store and analyze demographic information. There's something a little more sinister when Wal-Mart does it though.

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